We’ve had the pleasure of working with a lot of fun businesses in various industries. One that we’ve recently worked with is Meibohm Fine Arts, a more than century-old gallery and frame shop located in the village of East Aurora. We were tasked with redesigning their logo and designing collateral materials and a local print ad campaign. Our goal was to update their logo without making drastic changes and use print advertising to communicate the quality of service, level of expertise and the fact that you don’t need to hold a Masters of Fine Art to browse or shop. Grace Meibohm, owner of Meibohm Fine Arts, shares her experience working with us on this project:

“I approached Block Club Creative to help keep our identity, ads and marketing pieces up to date. I felt our logo, though not terrible, needed a [...]

Chances are if you’re online, you’re on Facebook. If you’re not on Facebook, you’ve at least thought about signing up. Facebook started as an online tool for communication through user profiles, photos and shared interests, but has become a useful tool for businesses too.



To get your business on Facebook, you’ll want to create a “fan page.” (Not a “group” and not a personal “profile”; if you’re reported with either of these types of pages, Facebook could delete your profile.) Fan pages are great because they’re industry-specific. Include information about your business, such as hours, accepted payment, etc. After you’ve published your fan page you’ll want to suggest to your friends that they become fans by clicking on the “Suggest to Friends” option under your profile photo. Ask them to ask their friends to be fans as well and watch your [...]

Nickel City Chef is a local series of cooking competitions modeled after the Food Network’s popular Iron Chef. The competition pits local chefs against each other in an hour-long three-course cook-off using a secret local ingredient that’s revealed only moments before the competition begins. Season two begins this Sunday, Feb. 21 and features Nickel City Chef Adam Goetz of Sample versus challenging chef Ross Warhol of the Chautauqua Institution’s Athenaeum Hotel.

Nickel City Chef creator Christa Glennie Seychew contacted Block Club to have us design a series of posters and programs to generate buzz and excitement for season two.

We decided to do what everyone’s parents told them not to do and play with our food. We created a series of collateral materials that featured the letters N-C-C formed out of chopped peppers, shredded carrots, crispy bacon and uncooked ground beef. [...]